Landing Page Design
A landing page is the single page that everything converges on: the campaign, the ad, the newsletter, the conference talk. It has one goal — signup, booking, enquiry, download — and one job: to guide the right audience toward that goal so clearly that arriving feels obvious. Anything that slows the run does not belong on the page.
When a dedicated landing page makes sense
A landing page makes sense when the homepage is being asked to serve too many goals at once and therefore serves none of them well. Common cases: a product launch, a campaign with paid traffic, a conference or event presence, a specific audience (investors, B2B sales, new markets). In all of these situations, a full main menu does more harm than good.
So we do not start with the wireframe. We start with a question: which single next step should happen at the end? Every other decision falls out of that answer — the order of arguments, the tone of headlines, the ratio of image to text.
How we work
A typical landing-page project covers concept and storyline, wireframe and content planning, the visual design (layout, typography, image direction, animation where it earns its place) and the build in Webflow or Framer. If the brand is not yet in place, we slot in a short brand workshop up front — so the page does not end up in a visual language that fails three months later.
Copy can be developed by us on request, or shaped out of your existing drafts. Tracking, forms and CMS integration are part of the package, as is a performance check before go-live.
One page, one promise
Not a multi-purpose homepage. A landing page has exactly one job — and anything that does not support it gets cut. Hierarchy, tone and visuals all point at that single step.
Conversion without cosmetics
We do not hide the call-to-action behind mood. But we do not strip it of dignity either. Buttons are clear, forms are short, trust is built typographically — not with stickers.
Fast, without feeling rushed
The page has to load in under two seconds on every device. We treat image, type and layout as a performance budget — without giving up what the brand looks like.
An extension of the brand, not a foreign object
If a brand already exists, the landing page builds on it. If not, we lay a robust visual foundation right away — usable beyond this single page.
Frequently asked
A fully designed landing page including concept, design and implementation in Webflow or Framer typically lands between €4,500 and €12,000 — depending on scope, animation and the state of any existing brand. We narrow that down honestly in the first conversation.
From first briefing to go-live, 3 to 6 weeks is realistic. Faster works when brand, copy and imagery are already in place. Longer timelines make sense when we sharpen brand strategy in parallel.
Both. We deliver the build directly in Webflow or Framer — including responsive, CMS integration (where needed) and a short handover so you can manage copy and visuals yourself.
No, but a minimum of clarity helps. If logo, tone and imagery already exist, the project runs faster. If not, we clarify what is needed up front — either in a brand workshop or in a leaner setup right before design.
You receive the page production-ready — hosting, CMS and tracking either run through us or through your existing stack. Adjustments, A/B tests or a second sprint package 4 to 8 weeks later are often useful and planned separately.
Start a project?
Tell me briefly what it is about — in a 30-minute first conversation we clarify whether and how we can work together.