Investor Deck Design

An investor deck is not read, it is scrolled. An associate opens the PDF on a phone between two calls, scrolls to the team slide in 90 seconds and decides whether the partner will invest half an hour on Thursday. Anyone who designs without that in mind misses the vehicle. We build decks for Seed to Series A so they work on the first scroll and still hold up in a 30 minute pitch, across Germany for teams at any stage.

What investor deck design delivers

The storyline is half the work. Problem, solution, market, traction, GTM, competition, team, ask. We walk the order with the founding team, cut filler slides and pull data points forward that get asked about in the investment committee. Charts are reduced so ARR growth, MRR cohorts and burn multiple read at a glance, without anyone having to study a legend. A brand strategy in the background helps but is not mandatory; the tone often forms inside the deck alongside the brand itself.

Visually, we work with a lean design system: one headline typeface, one reading size, three colours, one icon set, one layout grid. The result does not look like a startup generator template, but like a brand that can later build sales decks and keynote presentations from the same source.

What happens at handover

You receive a read deck for email distribution to investors and a talk deck with reduced text for the live pitch. Both live in one Figma master file, plus PowerPoint and PDF export. We write short notes for speakers where it helps, and hand over the design system so the next slide for Series A does not start from zero again. A typical investor deck sits between €3,500 and €8,500, depending on slide count, data depth and language versions. We name the range honestly before the proposal instead of hiding it inside day rates.